Public relations (PR) is an integral part of running a successful brand and business. It is the art of communication and storytelling. It’s about appealing to communities and stakeholders, forging relationships with media and playing the marketing long game.
Yet, as my guest today - PR pro, Meg Treat, of Treat Public Relations - rushes to acknowledge, it often gets a bit of a bad rap.
Well, hopefully we’re going to be challenging those perceptions for you today, with a really insightful take on public relations, earned media and the power of storytelling, that definitely opened my eyes to the vast opportunities events can unlock through a thoughtful and carefully implemented PR strategy.
In this episode:
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